Pressing Matters
Pressing Matters, from Big Valley Marketing, features conversations with the top influencers in B2B Technology. From Fortt Knox to Audible, the (mostly) journalists we interview on this podcast have been there for all of it – and they have thoughts on where things are going. Whether you're interested in humans, chips, cybercrime, or long-necked lutes ... welcome to Pressing Matters, presented by Big Valley Marketing.
Podcasting since 2022 • 39 episodes
Pressing Matters
Latest Episodes
Maribel Lopez, Founder & Principal Analyst, Lopez Research
Back when Maribel Lopez left Forrester and became an independent analyst in 2008, she was taking a great risk. Independent analysts were not the force they are today. Social media was just getting going, blogs were still in their infancy, and p...
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Season 4
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Episode 1
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43:59
Third Anniversary Episode: Michael Nuñez, Editor Director, VentureBeat & Fred Vogelstein, Co-Editor and Co-Founder, CrazyStupidTech
We all know the internet has significantly impacted media's business model over the past three decades, and the conventional wisdom is that AI will do the same. Many believe it will replace reporters, lead to computer-generated news stories, in...
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Season 3
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Episode 13
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55:16
Allie Garfinkle, Senior Finance Reporter, Fortune
Whatever stodgy image you have in your mind of the typical finance news reporter, I guarantee it isn't Allie Garfinkle. And yet still relatively early in her career, Allie has established herself as one of the best in that business with a resum...
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Season 3
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Episode 12
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52:01
Misadventures in Marketing: Are You Getting the Message?
This week, we're highlighting another great podcast, Misadventures in Marketing, that is produced by our friends at the American Marketing Association San Francisco (AMA...
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Season 3
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Episode 11
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1:08:54
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Annie Saunders, Editor, Tech Brew
Annie Saunders has been a tech journalist for several years now, but her diverse career background, local news, commodities, food, had her questioning why we'd even invite her on this show. No need to question yourself, Annie. Generalists make ...
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Season 3
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Episode 10
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24:32
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